Essay Criticism an Example of the Topic Essay Types by

Essay Criticism The start of the essay itself is very abrupt there is no proper introduction to the entire essay. The sentences are rather long and incomplete, for instance No amount of replication, no matter how The sentence does not end correctly with a period. In the second paragraph, the use of namely is misplaced, there are many such words used inappropriately. The references and quotations are also not correctly done. Need essay sample on "Essay Criticism" topic? We will write a custom essay sample specifically for you Proceed Our Customers Often Tell Us: My head is so empty - someone write the nature vs nurture essay for me EssayLab specialists advise: Here Is Your Life Vest! 5 Steps To An EssayHow To Write An Essay FastBuy 1000 Word EssayPay For PapersCollege Papers For SaleWrite Essay For MoneyType My EssayBuy Essay The writer does come out successfully with the main argument about why humans do not have a right to destroy the habitats of animals, but doesn't go about doing it in an easy to understand way. The sentence But too many of us apparently feel is complicated and a very long one, this can be easily broken down in two simpler sentences thereby bringing out the meaning more effectively. Most of the sentences used are disconnected there is no connection between the first and the second, for instance the sentence We do not need to look at animals in a zoo. And animals have Punctuation, use of commas, capital letters and colon are all misplaced in the paragraphs throughout the essay. Many big phrases are used which could have been replaced by simpler ones, such inalienable. Most of the sentences used are contradictory to what the writer says in the previous sentence; such differences can be easily separated in two paragraphs, so that a stronger argument can be put across, instead of creating a mix-up of ideas. The writer seems to have understood the meaning of the topic, but has been unable to put forward her argument in the correct format. All the arguments are mixed up and do not effectively convey whether the writer wants animals in zoos or out of it. There is no firm argument or fact that has been put forward to support either decision. It is also very difficult to understand the essay because it hasn't been written correctly. It is easy to understand that the writer is not a native speaker of English, so there should be even more care taken during writing in English. Proper usage of grammar and sentence formation is very important to put forward an argument or opinion. It is very difficult to grade the paper which does not meet the basic requirements of an argument essay. If the grading is divided into sections, then the result would be as follows: Appropriate usage of English language - E, putting forth arguments effectively - D, writer's ability to comprehend -E, writer's ability to express -E, basic understanding about the topic - D, effective use of references - C and level of conviction and convincing ability - D. The writer has been rated thus because she fails to communicate the basic theme and argument through the essay. The English language is not easy to read and understand. Some of the suggestions for the writer are as follows: Join an English writing class so that it will help you in writing essays more effectively. She needs to concentrate on grammar, punctuation and sentence forming to be able to express in English successfully. Another suggestion is that she needs to rewrite the essay in a proper format so that a reader can easily comprehend the topic being discussed. The flow of the essay needs to be maintained, a short introduction about the topic, the pros and cons of the argument next followed by the argument that is being defended. This needs to include facts, figures maybe even statistics of animals being endangered, killed and harmed. Argument can also be supported by information from articles on organisations that have been successful in helping wildlife thrive. The writer has understood the basic concept of the essay but what would be important is to express it in words properly. With a little help I am sure the writer can do a much better essay. The revision should therefore, bring out the points suggested. There is also a possibility of a grading revision if the suggestions are suitably followed and essay revised based on the points emphasized. Reference Robert E Spiller 'The cycle of American literature : an essay in historical criticism' New York : Macmillan, 1972. Sheila C Crowell; Ellen Kolba 'The essay New York' : Educational Design, 2001.

Basic Writing - Definition and Examples in Composition Studies

Basic Writing s in Composition Studies Basic writing is a pedagogical term for the writing of high risk students who are perceived to be unprepared for conventional college courses in freshman composition. The term basic writing was  introduced in the 1970s as an alternative to  remedial  or  developmental writing. In her ground-breaking book Errors and Expectations (1977), Mina Shaughnessy says that basic writing tends to be represented by small numbers of words with large numbers of errors. In contrast, David Bartholomae argues that a  basic writer  is not necessarily a writer who makes a lot of  mistakes (Inventing the University, 1985).  Elsewhere he observes that the distinguishing mark of the basic writer is that he works  outside the conceptual structures that  his more literate counterparts work within (Writing on the Margins, 2005). In the article Who Are Basic Writers? (1990), Andrea Lunsford and Patricia A. Sullivan conclude that the population of basic writers continues to resist our best attempts at description and definition. Observations Mina Shaughnessy had much to do with encouraging the acceptance of basic writing as a distinct area of teaching and research. She named the field and founded in 1975 the Journal of Basic Writing, which continues as one of the most important vehicles for the dissemination of research articles. In 1977, she published one of the most important scholarly books on the subject, Errors and Expectations, a book that remains the most important single study of basic writers and their prose... [O]ne of the values of her book is that she showed teachers how they could, by viewing errors as linguistic misconceptions, determine the causes of writing problems that on the surface might appear confusing and unconnected.(Michael G. Moran and Martin J. Jacobi, Introduction. Research in Basic Writing: A Bibliographic Sourcebook. Greenwood Press, 1990) Speaking (and Writing) the Language of the University Every time a student sits down to write for us, he has to invent the university for the occasioninvent the university, that is, or a branch of it, like History or Anthropology or Economics or English. He has to learn to speak our language, to speak as we do, to try on the peculiar ways of knowing, selecting, evaluating, reporting, concluding, and arguing that defines the discourse of our community...One response to the problems of basic writers, then, would be to determine just what the communitys conventions are, so that those conventions can be written out, demystified, and taught in our classrooms, Teachers, as a result, could be more precise and helpful when they ask students to think, argue, describe, or define. Another response would be to examine the essays written by basic writerstheir approximations of academic discourseto determine more clearly where the problems lie. If we look at their writing, and if we look at it in the context of other student writing, we can better se e the points of discord when students try to write their way into the university.  (David Bartholmae, Inventing the University. When a Writer Can’t Write: Studies in Writer’s Block and Other Composing-Process Problems, ed. by Mike Rose. Guilford Press, 1985) [T]he real challenge for us as teachers of basic writing lies in helping our students become more proficient at abstracting and conceptualizing and hence at producing acceptable academic discourse, without losing the directness many of them now possess.  (Andrea Lunsford, quoted by Patricia Bizzell in Academic Discourse and Critical Consciousness. University of Pittsburgh Press, 1992) Where Do Basic Writers Come From? [T]he research does not support the view that basic writers come from any single social class or discourse community... Their backgrounds are too complex and rich to support simple generalizations about class and psychology to be particularly useful in helping to understand these students.(Michael G. Moran and Martin J. Jacobi, Research in Basic Writing. Greenwood, 1990) The Problem With the Growth Metaphor Many early studies of basic writing in the 1970s and 80s drew on the metaphor of growth in order to talk about the difficulties faced by basic writers, encouraging teachers to view such students as inexperienced or immature users of language and defining their task as one of helping students develop their nascent skills in writing... The growth model pulled attention away from the forms of academic discourse and towards what students could or could not do with language. It also encouraged teachers to respect and work with the skills students brought to the classroom. Implicit in this view, though, was the notion that many students, and especially less successful or basic writers, were somehow stuck in an early stage of language development, their growth as language users stalled...Yet this conclusion, pretty much forced by the metaphor of growth, ran counter to what many teachers felt they knew about their studentsmany of whom were returning to school after years of work, most of who m were voluble and bright in conversation, and almost all of whom seemed at least as adept as their teachers in dealing with the ordinary vicissitudes of life... What if the trouble that they were having with writing at college was less a sign of some general failing in their thought or language than evidence of their unfamiliarity with the workings of a specific sort of (academic) discourse?(Joseph Harris, Negotiating the Contact Zone. Journal of Basic Writing, 1995. Reprinted in Landmark Essays on Basic Writing, ed. by Kay Halasek and Nels P. Highberg. Lawrence Erlbaum, 2001)

Comprehensive Education Under Re-evaluation Essay

Comprehensive Education Under Re-evaluation - Essay Example This report declares that schools can no longer be afraid of hurting Johnny’s feelings by suggesting he may be better at pursing advanced education in skilled trades rather than insisting that he learn along side of someone who is more suited for a professional career path. Each of these students would be better served if he or she were surrounded by like minded students rather than forced together with students of dissimilar talents and desires. In addition, in the post modern era, segmentation of skills and population within the work environment is understood as strength rather than an obstacle. The differences within the abilities and desires of individuals are strengths upon which businesses are learning to build. Therefore the comprehensive model, which seeks to move all individuals toward a cohesive social organization, may be less desirable in the current age. For this reason, the policy of segmentation, and launching specialist schools is one receiving more attention, and being given more consideration. This paper makes a conclusion that in the CASE seminar discussed previously, one of the visiting professors, in an attempt to support comprehensive education, cited that "The German approach of providing different streams for vocational and academic education is part of the reason for that country's economic success. The time has come when educators supporting the comprehensive model honestly address the widening gap between the goals and the results produced by comprehensive educational models.

Siemens case study Example | Topics and Well Written Essays - 2000 words

Siemens - Case Study Example It is the commitment of companies, especially those that have a significant influence on the international market that ensures that efficiency is maintained. Efficiency is integral not only when it comes to using minimum resources to fulfill maximum needs, but is also pivotal when it comes to allocation of resources and their eventual distribution. In other words, the basic economic problem is seen to have its solutions within the confines of efficiency, and it is advantageous for the members of the world of commerce to ensure that the equilibrium of efficiency is maintained, both locally and internationally. Multinationals companies are seen as increasingly responsible for maintaining the equilibrium that would benefit all since their increased market share gives them greater influence in the arena of buying and selling. This is one reason why the use of bribes is heavily frowned upon by the international markets, especially when large multinational firms are involved. The use of br ibes is an act that disturbs the equilibrium of free trade, since they influence the decision power of individuals, prejudicing it to fall in the favor of the one offering bribes. Siemens, being one such multinational firm that possessed significant share of the global market was caught in the hurricane of media attention, international scrutiny and internal ratification policies when fraudulent actions were seen to be prevalent within the company. The Siemens executives were accused of paying six million Euros to another company in order to achieve the gas turbine contract in Italy. The accusation involved that the executives used the company funds to influence the decision of others. This accusation attracted the attention of the international media since it involved the transaction of such a large amount of money. Moreover, the reputation of one of the world’s largest companies was at stake. As a company that complies and abides by the restrictions and regulations of the f ree market, the bribe was seen as an act that harms the spirit of competition and free trade in the global market. Thus, Siemens was seen as the perpetual deviant of the global market. Subsequently, the fact that a multinational company such as Siemens is involved in financial embezzling had a negative impact on the brand. The executives accused of the embezzling were Andreas Kley and Horst Vigener. While they agreed that the transfer of six million Euros from Siemens to Enel did occur under their authorization, they defended their actions. These former managers said that their actions cannot be classified as an act of fraud since the financial transaction between Siemens and Enel was made solely and purely for the benefit of Siemens the company. They claimed that a bribe is an act that ensures personal gain, and signifies corruption that is intended to harm the company. However, their decision to transfer the amount to Enel was not for their own gain. Siemens would have gained imme nsely if the contract for the gas turbine had been awarded to them, and the managers were aware of this. The company hoped to earn 90 million Euros in addition to a firm footage in the Italian market. Thus, Siemens’ funds were not used to benefit anyone else, except Siemens the entity itself. Since neither employee benefitted personally from the funds transferred, both Kley and Vigener testified that they were innocent. The defenses they presented were to an extent

Chagas infectious disease poster Assignment Example | Topics and Well Written Essays - 250 words

Chagas infectious disease poster - Assignment Example t the Chagas disease can be treated by using either benznidazole or nifurtimox since the two medicines have proven their ability to kill the parasite. The two medicines are efficient for treating the disease if it identified in the early stages of development. People infected with the disease should be treated before the disease starts to develop since anti-parasitic treatment can aid to stop the disease. The disease is very harmful to the social, political and economic status of the world. An example of the social aspect is that areas that are highly prone to the disease hinder tourism activities. In this regard, the social relationship of people from different parts of the world is curtailed. On the economic aspect, a lot of funds and resources are used to control and treat the disease. For this reason, money that could have been used for profitable economic resources is spent on medication. On the political viewpoint, the disease heightens political temperatures between nations. For instance, when travel advisories are issued on the grounds of controlling the spread of the disease, some countries do not take the motive positively. The WHO has established several mechanisms to eradicate the disease. For instance, the WHO has increased its funding for research into the means of eradicating the disease. In summary, Chagas disease is an issue of global concern and, therefore all countries should join hands in its control and

ANALYTICAL REPORT OF WENDYS IN NEW ZEALAND

ANALYTICAL REPORT OF WENDYS IN NEW ZEALAND The purpose of this report is to create an analytical report on identifying organizations root problems and suggesting the strategies of the solution including an alternative action plan. In this report we have attempted to identify the root problem by using the BCG matrix analysis and Cause Effect analysis. Also we have shown the strategy for the solution of root problem. After identifying the root problem, we will go through the solution on how to rectify the problem and how we reach to a proper decision on which solution needs to be taken into action. This report is divided into three sections. The first section includes the introduction of the report, purpose of study, structure of study and overview of report. In the next section one will find the main body which includes Cause and Effect analysis and BCG Matrix analysis of the Wendys Old Fashion Hamburgers Organization. It also includes identification of root problem, suggestion to use the specific solution to the root problem. In the last and final section one will find the learning outcome of the report, limitations of study and its recommendations and overall summary of the report. The methodology used in this report is that we have collected information on the basis of work experience in the organization. This report is only helpful to the readers who want to gain knowledge regarding specific organizations root problem and its solution to solve the identified problem. It can also be used by the organization itself to see what needs to be done in a scenario where their company sale is going down. It will also help them to see through their problems and will be able to rectify in future. INTRODUCTION The purpose of this report is to create an analytical report on identifying organizations root problems and suggesting the strategies of the solution including an alternative action plan. In this report we have attempted to identify the root problem by using the BCG matrix analysis and Cause Effect analysis. Also we have shown the strategy for the solution of root problem. After identifying the root problem, we will go through the solution on how to rectify the problem and how we reach to a proper decision on which solution needs to be taken into action. This report is divided into three sections. The first section includes the introduction of the report, purpose of study, structure of study and overview of report. In the next section one will find the main body which includes Cause and Effect analysis and BCG Matrix analysis of the Wendys Old Fashion Hamburgers Organization. It also includes identification of root problem, suggestion to use the specific solution to the root problem. In the last and final section one will find the learning outcome of the report, limitations of study and its recommendations and overall summary of the report. OVERVIEW Wendys Old Fashioned Hamburgers is an international quick service restaurant (QSR) chain restaurant founded by Dave Thomas on November 15, 1969, in Columbus, Ohio, US., and moved headquarters to Dublin, Ohio on January 29, 2006. As of March 2010 Wendys was the worlds third largest hamburger fast food chain with approximately 6,650 locations. Wendys menu consists primarily of hamburgers, chicken sandwiches, French fries and beverages, including the Frosty. The company does not have a signature sandwich, such as the Big Mac or the Whopper. Instead, the square burger patties it uses in its sandwiches are the signature item. The company also advertises that its burgers are made from fresh ground beef, not frozen patties. As per our previous assignment, we would like to mention that we carried out the survey by Cause and Effect and BCG Matrix analysis. By going through the study we found out that the company was facing a root problems that were including untrained staff, management problem and dog products. Above all we found that the face problem with the organization was low sale of its products. PROBLEM IDENTIFIED REASONS PERFORMANCE ANALYSIS :- To get the real reason about low sale of Wendys we carried out performance analysis on the basis of actual sale versus desired results. For that we have compare last year sale with current year sale. DEVIATION OF THE PERFORMANCE :- Through detail analysis we found that the staff turnover started to increase gradually and also there was sudden increase in the wastage of products. For example, the total wastage should be around  ¼ pan of onions but now it is increase to  ¾ pan of onions. Also salads and baked potato are need to be thrown away as the company policy is not to carry over the product next day. So around 3 packets of salads and around 5 baked potato are thrown away. The staff were are also getting slow in product service time. For example, the product that has to be delivered within 60 seconds from drive thru and 30 seconds from front line was been delivered in 80 seconds and 50 seconds respectively. SPECIFIC PROBLEM :- The actual problem in the organization is low sale as it has drop down by 40% according to last year sales. Last year in Lynfield Wendyà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¾Ã‚ ¢s, Auckland, New Zealand they did 2 Million NZD amount of sale but at present time it reduce to approximately 1.2 Million NZD amount of sale. PRECISE PROBLEM :- To find out the precise problem we will be carrying out the cause and effect analysis. LOW SALES CAUSE EFFECT 1. Untrained Staff 1. Increase in customer complains. 2. Poor quality finished products. 3. Wrong order to the customer. 2. Management Problem 1. Unsatisfied staff 2. No Co-ordination between manager and staff. 3. Not proper products displayed in menu (dog products). 1. Increases the product cost. 2. Increase in wastage of goods. ANALYSIS In this section we will find out that on how we have reached to the causes of the organizations low sale. We have noticed in our study that the finished goods that are been given to the customer are not made in a proper manner and thus the quality of the product has gone down. Also due to that the organization started receiving complaints regarding their products. Some times we noted that the staff are taking wrong order and thus the product service takes time. While going through all these reasons we found that the root problem was staff were untrained. So due to this the face problem was caused. Secondly, we found that the co-ordination between the managers and the staff was not carried out properly. Either the manager was not giving out the information to the staff or the staff was not listening to the manager. Also the staff was unsatisfied because in the store they were working under different managers and with different orders. So the staff were getting confused and this delay the process of proper product service time. Also due to this the face problem of low sales was caused. At last, we found that the other root problem was regarding dog products i.e. the products displayed on the menu are not ordered by the customers as they are bit expensive than the competitors. Due to this there was increase in the wastage of these products which indirectly increased its cost. This all triggered in high budget and low profit. Above all the stated problems we have also identified other problems that has affected because of face problem and those are: 1. Regular staff not getting more hours. 2. Company growth is going down. BCG MATRIX REF:- http://www.quickmba.com/strategy/matrix/bcg/ Cash Cow = Beef Segment Start Product = $5 Meal and Baconator Meal Question (?) Mark = Chicken Bites and Grill Chicken Dog Products = Baked Potatoes and Salad Cash Cow:- In our chosen business, we have find out that Beef Segment is a Cash Cow. Beef segment is the fast selling product and if we compare with other products all types of customer like beef segment because it is very popular, cheap, healthy and favorite product by customers demand. For example, if we serve 1000 customers in a day, then 700 customers order from the Beef Segment and thats a massive 70% demand of the beef segment products. Star Product:- In our chosen business, we have found that $5 Meal and Baconator are Star Products, as this products is the organizations second fast selling and also popular with most of the time. Mostly customers like to buy $5 meal and Baconator meal because in these meals the business provides burger, fries and a drink of customers choice. We think that to convert it into cash cow product, they need to advertise it properly and if the company is launching any new product then the launching time of new product should be correct. It shouldnt affect the market of current star product. ? Mark:- During our study we came to an conclusion that Chicken bites and Grilled Chicken are considered to be ? mark product. The reason behind this is that, these product are neither cash cow nor star product. So to convert in star product, they have to do proper advertisement and they should also start selling these products as promotion or in a special deal. Dog Product:- At last in out findings we have found that Baked Potato and Salads as Dog Products because these product are there in the menu for long time but are not been sold or ordered. So they should replace these products with other product or modify the present product. They can also bring back the products which where in demand earlier and has been stopped due to the supply of the raw material like chicken stripes. SOLUTION In this section we will be providing the solution for the causes that has affected the organizations sale. We will be giving solution as mentioned below:- 1. UNTRAINED STAFF :- We will suggest the organization to retrain their untrained staff because in our finding we found that they are not taking the order properly and misplacing the order sometime. They are also behaving bit rude to the customers. By doing so there will be an improvement in customer service and quality of the product. Also they will manage to take correct orders from the customers. This will increase the customer satisfaction and the sale will gradually go up. 2. MANAGEMENT PROBLEM :- In this section, we have come to the conclusion that the managers are not passing the information to the crew member in a proper manner. Also during the time where there are two managers working, if one manager tells the crew to carry out certain duties and during the same time the other manager tells the same crew to do other things than the crew member is confused and dont understand whose order to follow. So we would suggest that there should be a hierarchy of passing the information to the crew. To solve this issue we would recommend the organization to communicate with their managers and tell them that they pass on the information to the staff in a proper procedural manner. By doing so the staff will understand what their managers are saying and it will reduce the product service time. Also we will train them accordingly. 3. DOG PRODUCTS :- In this section we have found that certain products are as Dog Products, because these product are there in the menu for long time but are not been sold or ordered. So they should replace these products with other product or modify the present product. They can also bring back the products which where in demand earlier and has been stopped due to the supply of the raw material. To resolve this problem we would suggest the organization to re-organized their product menu. We would also recommend them to remove the dog products and add new products if possible. This will bring the customers in and the sale will start going up automatically. STRATEGIES FOR THE SOLUTION In this section we will be mentioning the strategies for the solution. The same are mentioned below. 1. UNTRAINED STAFF :- In the organization there is an appropriate procedure to carry out product preparation and customer service. These procedure includes videos, books, training under training manager and at last carrying out exam/test of the staff. We would recommend the organization to redo these procedures again with their staff. We would suggest them that out of 100% of the training procedure they should give 30% emphasis on videos as by seeing the videos they will understand the procedure. Later 25% emphasis on books to learn about the order taking and customer service procedure and how to up-sell the products to the customers. Next around 25% emphasis on training the staff under trained staff or training manager. At last, they should give the rest 20% criteria to carry out exam/test that will let them know where the staff stand and what needs to be done to improve the knowledge and ability of the staff. 2. MANAGEMENT PROBLEM :- For this we will like the managers to be trained in an appropriate manner so that they carry out their duties properly. We will recommend the organization that they put at least 50% concentration on showing the managers the managerial videos and training session again so that they are clear about their role in the organization. We will suggest them to put 30% emphasis to carry out manager and staff meeting on regular basis as this will increase confidence within the managers and staff and also their queries will be heard and solved. This will increase co-ordination between the staff and managers during their work schedule. And at last we will tell them to apply 20% emphasis on practical training as this will help the managers to carry out specific task properly and also not indulge in other managers task as this will mislead the staff. 3. DOG PRODUCTS :- To make sure that this strategy works out we will recommend the organization to put at least 70% emphasis to carry out survey on what customers demand from the organization. Like, there are customer feedback forms available with in the store, so they can ask customers to fill up the feedback form. If the products demanded by the customers can be included in the menu than it should be included as soon as possible. And later 30% emphasis on the products that were in demand earlier and has been stopped due to the availability of the raw material, should be made available to the customers. This will bring back the customers to the store and the sale of the organization will increase gradually. ALTERNATIVE ACTION Alternative action is a suggestion, which we can be used if the main strategy of solution to resolve the problems is not effective. Some alternative actions are mentioned below. Change staff:- If in case the strategies that were used earlier like training the current staff did not work out than we will recommend to change that said staff with the new staff. We will suggest them to go through the training procedure again. They should motivate the new staff and by doing so the staff will be more dedicated towards its work. Change Management:- After providing the training to the present manager, If they still continue to behave rude with the staff and also not passing the required information to the staff than they should either get the manager from another store or hire a new manager and provide them sufficient training. Change product:- If the dog product is not selling then we will change the product because these product are there in the menu for long time but are not been sold or ordered. So they should replace these products with other product or modify the present product to ? Mark product or star product which will increase the sale. They can also bring back the products which where in demand earlier and has been stopped due to the supply of the raw material. CONSEQUENCES OF ALTERNATIVE ACTION If we change the staff there will be some consequence like it can increase the cost of the company as more time will be spend on the training of the new staff and more time will be taken in the product service. After training the new staff, if the organization understand that the new staff is under performing than they will have to more efforts and time to make that staff more efficient and reliable to the work assigned. For doing that they might have to keep that staff under training managers observation and this will increase the cost which can lead to more loss. Also there can be a situation where the old staff that has been removed from the organization might report to the union and this will increase time to deal the issue, as they do not have time and money to spend on these matters. The good consequence can be that it can solve the problem of the trained staff that were not performing up to the mark. Same as staff,if we change the manager,it will create some consequence for company like it will increase cost of company because the new manager has to be given managerial training and also they have to remain under the trained managers till the time they are suitable for the role. There will be two managers at the same time and the organization has to pay both the managers instead of one. Also there can be a situation where the old manager that has been removed from the organization might report to the union and this will increase time to deal the issue, as they do not have time and money to spend on these matters. Also hiring a new manager is not an easy task as one has to organize interviews and then choose perfect manager for management. The good consequence is, new manager can solve the problem and help the company to achieve its goal. If we change the products there will be some consequence like it will increase companys cost as they never know what sort of product is demanded by the customer and more training has to be given to the staff and manager in the preparation of the new product. Also, if the expiry date of product is less then it will increase company cost. Only good consequence is that the new product might increase companys sale. FINAL DECISION After carrying out the survey, we have decided that we cannot suggest the alternative action as by doing so the cost of the organization will increase and the organization is not in a situation right now to carry out such an increase, as the sale of the organization is low. So will stick to the solution that is provided in the full survey i.e. providing training to the staff, also train the managers again and remove the dog product by replacing them with ? mark products or star products, also try re-introducing the products that were there in demand earlier. CONCLUSION With the help of this analysis we would like to conclude that the organization have list of problems but the main problem is of sales. In this report we have identified the root problem of the organization and suggested the necessary solution as well as alternative solution that can be carried out to solve the root problem. Overall this was a good experience conducting a analysis on identifying the core problem within the organization. But if some one needs any help through this analysis he/she can be valued going through the detailed report. They can also understand about the various solution to the said root problem that can be there with in the organization and how to create a strategic solution to resolve these problems. This report contains only one limitation that is solely on our experience and can differ in other methods of report.

Bilingual Education Act Essay -- Bilingual Education, languages, fore

Bilingual education is defined as involving the use of two languages as media of intrusions (May, 2008). It is an educational process that aims to promote and â€Å"maintain longer-term student bilingualism and bi-literacy, adding another language to, but not subtracting from the student’s existing language repertoire† (May, 2008, p. 19-20). Simply, bilingual education is the use of more than one language to deliver curriculum content. Bilingual education Act (BEA) was enacted into law in 1968 by President Lyndon B. Johnson as part of the War on Poverty. The policy expressed U.S. commitment to the needs of the growing number of children in the public schools whose first language was not English (Petrzela, 2010). This commitment was articulated as President Johnson signed the bill into law: Thousands of children of Latin descent, young Indians, and others will get a better start— better chance—in school. . . .We are now giving every child in America a better chance to touch his outermost limits. . . . We have begun a campaign to unlock the full potential of every boy and girl—regardless of his race, or his religion, or his father’s income. (Sanchez, 1973) Bilingual education policy is political activity replete with historical, social, cultural, and economic contexts (Crawford, 2000; Tolleson & Tsui, 2004). It is linked to legislation, court decisions, and executive actions. (Gandara & Gomez, 2009). The BEA came at an exceptional period of domestic upheaval, demographic transformation, and on the heel of the civil right movement. The Act created a channel to provide states and local education districts with funds, personnel assistance, and other incentives for the development of bilingual education program. Purpose of... ...on helped direct large sums of federal money into education for space research, and language programs. The Soviet launching of Sputniks seemed to overshadow race, religion, state rights and other issues that had blocked previous attempts (Forrest & Kinser, 2002). One of the great accomplishment of the time was the passage the National Defense Education Act, 1958 (NDEA). This act provided aid to both public and private schools at all levels to advance the areas of science, math, and modern foreign languages. The act also provided aid to English as a Second Language programs. According to Forrest and Kinser: The importance of the NDEA rests not on its specific provisions, but on its psychological breakthrough. For the first time in nearly a century, the federal government displayed interest in the quality of education that public and private provided. (p. 240)

BP Deep Water Horizontal Explosion

BP originated from a British petroleum company founded in 1909. After experiencing crises during the 1980s-1990s, the company started to have a cost cutting culture. During mid-1990s, with an aggressive growth strategy, BP started to grow and reposition. After BP merged with Amoco in 1998, John Browne started to serve as chief executive until May 2007. Browne repositioned BP as a â€Å"green† oil company after he took over and practiced the model of organizational decision-making strategy, known as â€Å"asset federation. Under this new strategy, onsite asset managers had the authority to make decisions, and employees’ compensation was directly tied to asset performance (Ingersoll et. al, 4). Many decisions made by John Browne were directly related to the Deepwater Horizon explosion. In 2007, Tony Hayward replaced John Browne and became the new chief executive. Tony Hayward slightly adjusted BP’s organizational structure and decided to pay more attention to BPâ €™s safety issues and risk averse culture. However, the Deepwater Horizon explosion happened when Tony Hayward was in charge. The BP Deepwater Horizon oil explosion occurred in the Gulf of Mexico on April 20, 2010, which is considered as the largest accidental marine oil spill in the history of the petroleum industry. The Deepwater Horizon oil spill caused tremendous damages to the surrounding environment and enormous losses to shareholders. BP acquired the right of operating the Macondo Well Project from the U. S. Minerals Management Service in 2009, and then BP leased the Deepwater Horizon rig from Transocean who provides offshore drilling equipment and personnel operation. Both BP and Transocean operated the Deepwater Horizon when the disaster happened. The Deepwater Horizon explosion resulted in major damages and losses. When the explosion occurred, workers abandoned ship and jumped into the burning ocean. Among the 126 workers on board the Deepwater Horizon, 17 were injured and 11 died. Additionally, the rig burned down 700,000 gallons of oil within 36 hours, and the smoke trail spread over 30 miles (Ingersoll et. al, 2). BP’s stock price declined dramatically after the explosion. The disaster not only dragged BP into the major scandal but also destroyed many surrounding businesses and families. The consequences of the explosion affected not only organization, shareholders, and employees but also the environment, social issues, and public relations. The Deepwater Horizon disaster had many causes, direct and indirect; it mainly involved people-issues, managers and managing, organizational weaknesses, and external oversight and accountability. â€Å"CAUSES† OF THE EXPLOSION Firstly, individuals in an organization always have decision-making biases, and thus they would have a â€Å"huge capacity to rationalize their behavior† (Crews). Individuals usually make decisions subjectively based on their value set. The former CEO John Browne set up how BP would develop after mid 90’s; he also was the key person who affected the future of Tony Hayward. Browne relied on and promoted Hayward. A metaphor in Elkind’s article said that Hayward was favored prince of Browne, and Browne opened Hayward’s eyes to the world of business (Elkind et. al, 9). It was not clear why Browne relied on Hayward so much, but he made Hayward become the CEO of BP. On the other hand, Browne played an important role in BP’s management strategy. Browne decided to focus on cutting costs and had a desire to make BP become the largest oil producer. He created the big picture of BP’s development, which influenced the future CEO Hayward’s value set of decision-making and employees’ behaviors in BP. Not only managers had bias of decision-making, the engineers who constructed and maintained the rig also had bias. BP chose long string casing for the Macondo well because several individuals overvalued the cost. As a result, the well casing choice created the condition of the rig’s explosion (Ingersoll et. al, 19). Additionally, the drilling engineers decided not to run the â€Å"cement bond log† test, and that test could accurately diagnose a bond failure to improve process safety. Mark Hafle, one of BP’s drilling engineers even claimed the cement job was working fine at court (Ingersoll et. al, 16). The drilling engineers of the Macondo project were warned about potential risks, but they willfully ignored the warnings and insisted everything would work fine. Such bias and rationalized behavior of drilling engineers just added another warning sign to the explosion of Deepwater Horizon. Secondly, BP’s business relationships are complex, and the legitimate priorities often conflict (Crews). BP’s failure to prevent the explosion was due in part to complex partnership. BP held the rights to drill using the rig and operation services leased from Transocean. As a result, â€Å"of the 126 people aboard the Deepwater Horizon, 79 were from Transocean, seven were from BP, and the rest were from other firms† (Ingersoll et. al, 1). People serving on Deepwater Horizon came from different organizations. A decision making process involved many authorities, which decreased the efficiency and effectiveness of decision-making. Even though BP maintained main operational authority, only six percent of people aboard the Deepwater Horizon rig were from BP. As an important business partner of BP, Transocean provided the equipment and performed the majority of the work, and thereafter it had some authority over operations and maintenance. The complex business partnership caused serious operational consequence. Upon the day of explosion, the Deepwater Horizon rig had been operating 29 days more than it should had been, and the leasing fee owed to Transocean far exceeded the budget (Ingersoll et. al, 7). It was a problem that both companies had authority of decision making over operation. This led to legitimate conflict of priorities. For example, when closing a well, â€Å"11 companies played a role in the construction of the casing for the Macondo well, and all with different responsibilities for various aspects of setting the well† (Ingersoll et. al, 9). Different companies made decisions based on their own company’s interest of cost, time, and safety. As a result, any decision-making process would be very time-consuming, given that all companies kept competing and were not willing to compromise. Because of the conflict of interests and inadequate information, decisions made under such condition were inconsistent and unclear. The inefficient and ineffective decision-making processes slowed the progress of drilling and over-drafted the budget. If the drilling on Deepwater Horizon rig would have been completed within 51 days as expected, BP may have stopped a disaster. Thirdly, the misalignment occurs when managers’ words and action conflict. To prevent corporate scandals, managers’ actions are more powerful than words in shaping employees’ behavior and presenting a positive image to society (Crews). BP faced safety issues in last few decades. Even though each time its CEOs made a commitment to the public about safety, disasters still happened continuously. For instance, â€Å"in 2000, after a string of fires and equipment failures, CEO John Browne announced plans to ‘review the commitment to safety. † In 2005, the explosion of BP’s Texas City refinery killed 15 people; ironically, Browne swore to fix safety problems again like previously. The Deepwater Horizon spill, the worst one in history, happened two years after CEO Tony Hayward took over, and he had promised to focus on safety issue â€Å"like a laser† (Elkind et. al, 4). Empty promises are just like checks without sufficient funds. The conflic t of managers’ words and action caused the corporation lose credibility to the public. BP’s CEO kept vowing to correct safety issues, and the sequential disasters revoked their promises time after time. The U. S. Chemical Safety Board investigated BP’s real safety operation after the Texas City refinery explosion, and they found that BP Group failed to review its refinery operation systematically. Even though the Group Chief Executive claimed, â€Å"BP would learn lessons from Grangemouth and other incidents† (National Commission Chapter 8, 6), BP’s actions were against its public commitment. BP had desires to change, but it never improved in respect to safety weaknesses. BP emphasized personal safety instead of process safety, which led to the serious consequence (Elkind et. l, 5). BP’s board of directors failed to enhance process safety, and this helped BP lose credibility with the public. They needed to create an environment of safety concern to train employees from every level of the organization. Fourthly, BP’s managers were more concerned with seeking profits than with ethics (Crews). Employees’ performance was evaluated by ability of cost cutting and profit generating. For example, in 2008, BP introduced an â€Å"every dollar counts† program that aimed to reduce the costs of their drilling operation (Smith, 1). Another example would be that leaders of BP’s drilling team considered the $2. 2 million of incremental cost benefit over safety when they handled installation problem of lockdown sleeve (Smith, 2). Likewise, many other decisions of construction of the Macondo well were made based on cost and profit instead of safety concerns. BP’s failure was highly related to managers blindly seeking profit and ignoring safety issues. BP used Long-string casing, which made production less costly and shortened the time of return on investment (Deepwater Horizon Study Group, 56). This was one of the main causes of the explosion. Oil drilling is a highly risky industry, and BP was supposed to emphasize safety; however, managers valued profit over ethics, and that hastened up the failure of BP. Fifthly, an organization’s culture, structure, strategy, and resource allocation strongly affect the behaviors of managers and employees (Crews). BP’s organizational culture is cost cutting and risk taking, which directly affected managers’ decision-making. Since 1995 when John Bowne took over, he â€Å"imposed a tough bottom-line mentality† to focus on cutting costs. He also chose to give more operating authority to his managers. Bowne targeted aggressive profit growth by making his managers sign an annual performance contract (Elkind et. al, 8). BP’s organizational culture pushed CEOs to set profit as the primary goal. An organization’s culture is its personality, which implies how managers would operate the organization. With the cost-cutting culture, managers and employees made decisions driven by the organizational culture. Additionally, BP’s unethical management structure and strategy caused the bad competition between employees. BP had a management strategy, â€Å"asset federation. † BP’s onsite asset managers had â€Å"decision-making authority and responsibility for meeting performance targets;† moreover, onsite employees’ compensation was valued by overall performance of the site (Ingersoll et. al, 4). As a result, BP exploration sites had an unethical competition and were less likely to share best practice on risk management; that was a big concern for an oil company whose process safety was a problem. On the other hand, BP also had a weakness of high bureaucracy operating costs. BP had â€Å"a starched, rigidly hierarchical management culture;† for example, headquarter employees and senior employees had preferential treatment in company, which shows BP’s unbalanced and unsound reward system (Elkind et. al, 7). In other words, BP was weak in human resource management. The company rewarded employees by position instead of ethical behavior and good performance. A lack of focus on safety issues directly led to the explosion. BP’s â€Å"creative† management strategy introduced by John Browne made exploration onsite managers keep their best practice to themselves and blindly chase profit. Such management contributed to Deepwater Horizon explosion. Finally, external auditing and regulatory weaknesses also indirectly contributed to the explosion (Crews). Offshore oil drilling is a risky industry. Therefore, in some region, the government essentially banned it due to environmental concerns. However, in the Gulf, the environmental protections and safety regulation were relaxed and ineffective because the oil drilling would bring billions of dollars to federal government (National Commission Chapter 3, 3). Driven by revenue, the government and regulators id not put forth too many restrictions for oil industry in the Gulf. With this important advantage, BP continually neglected safety issues and took risks, which eventually caused the disaster. According to the national commission report, revenue increases when moving drilling deeper into the water, but the corresponding safety risks also increases; however, such increased risks were not covered by additional regularly over sight (National Commission Chapter 3, 3). Investigators found that Deepwater Horizon extended drilling by 18360 feet below sea level. BP drilled aggressively by ignoring the risks and consequences. However, regulators might be more than happy to accept the huge revenue contributions instead of considering environmental concerns and set restrictions. More importantly, the regulation and auditing office had a culture of revenue maximization. BP acquired the right of exploration from MMS. The national commission report points out that the MMS office had culture of accepting gifts from oil companies. An employee of MMS even negotiated with the oil company when he conducted inspections on this company's oil platforms (National Commission Chapter 3, 23). Oil companies and public regulation office benefitted each other, and that made improvement of safety issue in entire oil industry became obstructive. The government did not provide strict regulation to an industry that could bring it money because more regulation means less revenue. Along with a long list of safety issues, BP risked drilling down below the sea to seek more oil and profit without additional auditing and regulation; all the factors pushed and forced the disaster happened. First, The Deepwater horizon explosion killed 11 people, and 17 were injured. The ocean was flaming when the rig became a graveyard. To those dead employees, their family had to face the loss of family members. Second, The Deepwater Horizon explosion affected BP’s and Transocean’s financial market. The sharp drop of stock price wiped out $91 million in market value. BP’s working capital that founded by $10 billion in short-term paper was shut out (Elkind et. al, 20). The credit situations of both companies weakened. Moreover, BP and Transocean had to pay for the damages by billions of dollars. Even two years later in 2012, BP still had $8. 3 billion on damage payouts caused by the explosion (Helman, 3). Both companies were required to pay for environmental restoration, damage to surrounding businesses, and cleanup cost. On the other hand, the explosion also destroyed the reputation of BP and Transocean, and scandals were harmful to two companies’ public relationship. After Deepwater Horizon explosion, the financial market for BP securities had a dramatically change. BP’s investors faced a huge loss on investment. BP’s stock price dropped more than 50%, and the stock and option trading volume increased instantly by fifteen to twentyfold. Interest rate of BP bonds increased, and the company announced the suspension of cash dividends to shareholders (Fodor and Stowe, 1). BP’s disaster made shareholders face a tremendous loss. The value of stocks in hand became worthless and the dividend payments might endless delay. Furthermore, the explosion also affected business in the gulf and the coast tourism industry. The disaster dramatically affected the Alabama coast, which depended on tourism: compared to 2009, the number of visitors decreased by 1 million, real estate values dropped by more than 65%, retail sale declined by 50% (Keegen, 2). The most affected business was fishing industry in the gulf. Since the spilling oil, many fishes were killed and many families whose life depended on fishing and tourist service were bankrupt instantly. In addition, the explosion affected the gulf coast ecosystem. After the explosion, the rig burned for 36 hours. Deepwater Horizon rig exploded about 100 miles southwest of Orange Beach,† and â€Å"more than 200 million gallons of crude went into the gulf† before July 15, 2010 (Keegen, 2). As a result, spilling oil â€Å"fouled beaches and shorelines,† and it destroyed gulf coast ecosystem; creatures and species were killed. The Deepwater Horizon explosion â€Å"created one of worst environmental disaster in U. S. history (Keegen, 2). Ba sed on a research of Texas A& M’s Harte Research Institute for Gulf of Mexico Studies, the real loss of gulf coast ecosystem and fisheries were huge and need decades for recovery (Keegen, 5). PREVENTION One of the reasons for BP’s failure is that top managers did not have ethical concerns. The safety issue is the major problem of BP; however, CEOs and managers were concerned for profit over safety concern. Internally, the Board of Directors should create a clear plan that focuses on addressing particular ethical needs for different situations. Additionally, BP should increase the responsibility of the Board of Directors in overseeing the managing executives. An organization should had ethical oversight, and it should provide employees ethical training to advocate ethical behavior. Management fault also was the main reason contributed to the explosion. BP had problems with management structure and management strategy. Managers who focused on cost cutting and wilfully ignored safety problem made numerous poor decisions. Employees should be rewarded by performance overall instead of the ability to cut cost. Rig managers and engineering leader should regard the warning signs and conduct safety test regularly. The managers should pay attention to â€Å"near misses† and avoid the â€Å"favorable wind direction,† and then they might be able to predict and prevent the crises (Tinsley et. l, 1). Considering all of the factors that contributed to Deepwater Horizon explosion, the root cause was the cost-cutting organizational culture. An organizational culture is the characteristic of a corporation; it affects people’s perspectives and values. Employees use the organizational culture to guide and rationalize their behavior. Therefore, directors of bo ard, executives, and top managers should create and inform employees with a positive organizational culture and build conditions for employees’ learning and appreciating. BP’s explosion had internal and external reason. Internally, BP Deepwater Horizon explosion involved two CEOs’ main decisions; besides, BP had a complex organizational strategy, management structure, and partnership. Externally, the outside weakness of legality and regulation contribute to BP’s ethical scandals. Thereafter, besides corporation internal control, the regulators should provide more specific regulations and auditing that conduct oil industry operating with a safer procedure.

Why Pay Contest Entry Fees

Why Pay Contest Entry Fees I received this email from a reader this week: I see an entry that might work for me, but then the publication requests $10, $20, and sometimes more to enter the contest. Â  Many times I just pass. Why should we pay to present our work? To date, I have paid a few, but generally I balk at anything over $10. My immediate response is this: Would you fund a contest out of your pocket and would you work for free? Some contests do not charge a fee, but they are a tiny minority of the contests out there. Why? Because they have the financial means or the sponsorship to avoid having to ask for fees. However, most contests do not have that luxury. Contests are not cheap to run. I ran a contest for nine years and offered a no entry fee category and an entry fee category. To make a point, I gave the winner of the non-entry fee category a big $50 first prize, then I gave the winner of the entry fee category a big $500 first prize. When considering contests, and wondering why you have to pay an entry fee, consider the costs of the contest provider: 1) The prize money. No entity has bottomless pockets. The money has to come from somewhere, and why not entry fees? 2) The judges. If the contest wants a reputable judge (or two or three), then they have to cough up the money to pay said judge(s). No writer should work for free, to include the writers who serve as contest judges. 3) The advertising. Youve never head about a contest if it was not advertised. FundsforWriters accepted money from contests that want to repeatedly promote their competition. That money has to come from somewhere. 4) The publishing. Many of the contests provide publication. Whether online or in print (especially in print), there are expenses. In my contest experience, the contests that command entry fees usually acquire the best work. The contest I ran was an experiment with the results being as I expected. The quality of writing improved in the entry fee category. When writers had nothing to risk and paid no entry fee, the writing quality sank horrendously. It wasnt even close. That fact alone can justify a contest charging an entry fee. Frankly, if I see a contest that charges no entry fee, I dig into them more, hunting how they afford to fund the competition. And I even wonder why they are not using the income stream provided Pay the entry fee. The contest provider seriously has the right and need to charge. Plus, youll submit a better quality product.

Quotes From The Notebook

Quotes From The Notebook The movie The Notebook is an adaptation of the novel by the same title. This romantic story is told by an old man, Duke, reading to an old woman in a nursing home. The  emotional roller coaster ride of the movie makes us laugh and cry along with the lead characters, Allie and Noah, who fall in love but are separated by her parents. Years later Allie meets a wealthy soldier, Lon, and becomes engaged to him. When Noah returns, she has to choose between the two men. These quotes from The Notebook focus on the miraculous power of love. Duke   It was an improbable romance. He was a country boy. She was from the city. She had the world at her feet while he didnt have two dimes to rub together.Look guys †¦ thats my sweetheart in there. Im not leaving her. This is my home now. Your mother is my home.He [Noah] got the notion into his head that if he restored the old house where they had come that night, Allie would find a way to come back to him. Some called it a labor of love. Others called it something else. But in fact, Noah had gone a little mad.I am no one special. Just a common man with common thoughts. Ive led a common life. There are no monuments dedicated to me and my name will soon be forgotten, but in one respect Ive succeeded as gloriously as anyone who ever lived. Ive loved another with all my heart and soul and for me that has always been enough. Young Noah   Now you know that I want to give you everything you want. But I cant  because theyre  gone... Theyre broken.Its not going to be easy. Its going to be really hard. And were going to have to work on this every day, but I want to do that because I want you. I want all of you, forever, you and me. Noah The best love is the kind that awakens the soul; that makes us reach for more, that plants the fire in our hearts and brings peace to our minds. Thats what I hope to give you forever.I wrote you 365 letters. I wrote you every day for a year. It wasnt over ... it still isnt over.Stop thinking about what I want, what he wants, what your parents want. What do you want?   Allie I want a white house with blue shutters and a room overlooking the river so I can paint.Do you think our love can make miracles?It was real, wasnt it? You and me. Such a long time ago, we were just a couple of kids. But we really loved each other, didnt we?   Allies father Well, in theory, were both millionaires, but in reality, we live with a bunch of whores. Allies Fiancà ©Ã‚   The way I see it, I got three choices. One, I can shoot him. Two, I can kick the crap out of him. Or three, I leave you. Well, all thats no good. You see, cause none of those options gets me you.  [about Noah]

An area of personal interest involving regulations and the air Research Paper - 1

An area of personal interest involving regulations and the air transportation industry - Research Paper Example Another point is that the United States air carrier should perform a safety audit of its foreign airline code-sharing to ensure they conform to international standards. The foreign carrier security program is checked to make sure the code-sharing flights will be conducted in accordance with the U.S. security measures (Larsen et al., 2012). The commercial airline has suffered mistakes from the past and learned from them so as to avoid repetition of the same mistakes and come up with sound aviation policy to correct them (Dempsey, & Gesell, 2013). According to Abeyratne (2011), the growing commercial changes in air transportation where more than two airlines are involved and use code sharing could require more regulations by the concerned state to ensure safety is not affected. Due to the complex nature of code sharing arrangements, the responsibility and safety of the flights may not be reliable. In some cases, airlines are allowed to use the name or take the public face of another airline that leads to regulation of security to safeguard the reputation of the airline in the form of services and safety quality. The other worry brought about by code sharing is the security entanglement caused by the possibility of transfer of a security threat from one airline to another and later additional security precautions put in place by legal authorities (p.56). I referred to historic aviation talks by Bailey, & Rosen, (2003), where it reports on how the members of European Union moved toward designing a common market for their airlines. The European commission which was the administrative body sought authority from member states to negotiate airline contracts on their behalf. The members’ states of the European Union consisted of the following states: Austria, Belgium, Denmark, Finland, Sweden, Spain, Portugal, France, Germany, Netherlands, Greece, Italy, Ireland,

MARKETING PLAN Essay Example | Topics and Well Written Essays - 2500 words

MARKETING PLAN - Essay Example are creating the new plan, all details of the   company’s existing electronics marketing plan are to be considered irrelevant. The intent is   that current strategies, practices, etc., will be considered for relevance and possible   continuance only after your new plan has been presented to and is understood by top   management.   Given:   Company G’s team of engineers and designers have developed a line of top-quality small   appliances, and through concept and prototype testing, they have shown that the visual   design features are very appealing to potential buyers and give a distinct impression   associated with quality and artistic elegance. ... ach of the products in the line at a cost that   should enable them to emerge as the lowest-cost producer in the small-appliance industry.   Company G has a low debt-to-equity ratio and a high credit rating. It enjoys excellent   relationships with current suppliers, but because of differences in material requirements,   new raw material suppliers will be needed to support the small appliance line. Company G   will also need new suppliers for two component parts that will be purchased ready for   assembly into some of the small appliances.   The credit terms Company G offers to intermediaries in their distribution channel are typical   for their industry. Marketing research has shown that the company’s XG brand and logo are   readily recognized by most categories of electronics product consumers.   Abstract In the modern environment of commerce, companies must understand the purpose of gaining the technology leverage that is lacked from their competitors. I n this particular work, a company known as â€Å"Company G’s† marketing plan will be developed in order to ensure its supremacy in the market. Creating a market plan would allow the company to understand the risks and explore any opportunities that are available. As society progresses to 21st century, the fierce competition that looms in commerce as dramatically been enhanced. In this particular situation, Company G’s mission statement is â€Å"We enable consumers to improve the quality and convenience of their lives by providing  high-quality, innovative electronic solutions.†Ã‚   This same philosophy applies in their product line. Providing superior quality products is the focal point for this organization as it strives to enhance research and development. The revenue that companies accumulate is funded to